Instagram Article Talk Language Download PDF Watch Edit "Insta" redirects here. For the food delivery service, see Instacart . For the song by Dimitri Vegas & Like Mike, see Instagram (song) . Instagram [a] is a photo and video sharing social networking service owned by American company Meta Platforms . The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging . Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tag and location, view trending content, like photos, and follow other users to add their content to a personal feed . [7] Instagram Original author(s) Kevin Systrom Mike Krieger Developer(s) Meta Platforms Initial release October 6, 2010 ; 12 years ago Preview release(s) [±] Android ( Alpha ) 358.0.0.0.19 / October 15, 2022 ; 6 months ago [1] Android ( Beta ) 257.0.0.14.110 / October 15, 2022 ; 6 months ago [1] Operating system